Building in Africa,
competing globally
If I were to describe the last decade of my life, I would say I’ve been a key growth driver in fast-moving and imperfect environments. From small businesses trying to adopt digital channels to early-stage startups validating their ideas, I’ve been at the centre of it all.
Over the past decade, I’ve worn multiple hats at different points. Right now, I’m doubling down on SEO to help brands identify opportunities and scale their reach — especially for brands out of Africa seeking to compete globally.
Career timeline
Growth Partner for Founders
Working independently with early-stage startup founders across Africa to build their first scalable search channels. From honest SEO audits to full programmatic strategies — helping founders find traction without wasting runway on the wrong channels at the wrong time.
Growth Program Manager, Check
Leading SEO and organic growth initiatives at Check, building scalable search systems for a fast-growing fintech brand.
Data & SEO Lead
Leading organic search strategy and analytics for multiple startup clients across fintech, e-commerce, and creator platforms.
Performance Marketer
Managing paid and organic digital channels for businesses across Lagos, with a focus on measurable, revenue-linked outcomes.
Webmaster & Social Media Manager
Building and managing digital presences for small businesses entering the online space for the first time.